XR & Immersive Technology




Raw Cereal builds the technology layer of live shows: XR stages, virtual production and content for rooms as extreme as Sphere.
What We Build







XR & Virtual Production
XR stages and Unreal-driven virtual production. We shot Korn's XR video and a commercial campaign on a virtual stage.

AR Experiences
Augmented reality for broadcast and fan-facing moments, designed to hold up on camera.

Projection Mapping
Projection mapping at architectural scale, matched to scenic and lighting so the trick disappears.

Sphere & Large-Format
Content and technical design for extreme venues. Our visuals for J Balvin's Sphere performance at the F1 Grand Prix won a Clio Music award.

Immersive Installations
Sensor-driven installations and environments for brands, built to survive real crowds.

Previsualization
Full-show previs so cues, cameras and effects are proven months before load-in.

Interactive Technology
Real-time interactive systems that let the crowd change what's on screen.

How We Work



Explore What's Possible
We start from the idea, not the gear. Then we find out which technology can actually deliver it eight shows a week.
Prototype & Previs
We prototype early and previs everything, so the risky idea is proven before it's on a truck.
Reliable On Stage
Show technology only counts if it runs every night. We engineer for the road, with redundancy built in.



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Let's Start your next project
