Our Services

XR & Immersive Technology

Raw Cereal animation for J Balvin at MSG Sphere in Los Vegas.

Raw Cereal builds the technology layer of live shows: XR stages, virtual production and content for rooms as extreme as Sphere.

Capabilities

What We Build

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Immersive Converse NBA All-Star installation by Raw Cereal
Kid Cudi To The Moon World Tour visuals by Raw Cereal
Subtronics Fractal Tour immersive stage visuals designed by Raw Cereal

XR & Virtual Production

XR stages and Unreal-driven virtual production. We shot Korn's XR video and a commercial campaign on a virtual stage.

AR Experiences

Augmented reality for broadcast and fan-facing moments, designed to hold up on camera.

Projection Mapping

Projection mapping at architectural scale, matched to scenic and lighting so the trick disappears.

Sphere & Large-Format

Content and technical design for extreme venues. Our visuals for J Balvin's Sphere performance at the F1 Grand Prix won a Clio Music award.

Immersive Installations

Sensor-driven installations and environments for brands, built to survive real crowds.

Immersive Converse NBA All-Star installation by Raw Cereal

Previsualization

Full-show previs so cues, cameras and effects are proven months before load-in.

Kid Cudi To The Moon World Tour visuals by Raw Cereal

Interactive Technology

Real-time interactive systems that let the crowd change what's on screen.

Subtronics Fractal Tour immersive stage visuals designed by Raw Cereal
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Process

How We Work

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Explore What's Possible

We start from the idea, not the gear. Then we find out which technology can actually deliver it eight shows a week.

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Prototype & Previs

We prototype early and previs everything, so the risky idea is proven before it's on a truck.

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Reliable On Stage

Show technology only counts if it runs every night. We engineer for the road, with redundancy built in.

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